Is Shopify Plus Worth It in 2025? A Detailed Breakdown

Is Shopify Plus Worth It in 2025? A Detailed Breakdown

If you’re scaling your eCommerce business, you’ve probably heard of Shopify Plus — the enterprise-level version of Shopify. But with a price tag starting at $2,000/month, the question naturally arises:
Is Shopify Plus really worth it in 2025?

In this blog, we’ll break down exactly what you get with Shopify Plus, who it’s for, and how to decide if it’s the right investment for your growing brand.


🧾 Shopify vs Shopify Plus: What's the Difference?

Shopify Plus includes everything from the standard Shopify plans — with added control, customization, automation, and support designed for high-volume and enterprise merchants.


✅ Key Features of Shopify Plus in 2025

1. Advanced Checkout Customization

Access Shopify’s Checkout.liquid file (not available on basic plans), allowing:

  • Custom fields

  • One-click upsells

  • Advanced discounts

  • Branding and layout changes

This alone can significantly boost your conversion rate.


2. Unlimited Staff Accounts & Permission Control

Unlike standard plans with limited accounts, Plus offers:

  • Unlimited staff users

  • Granular access control

  • SSO (Single Sign-On) for enterprise-level teams


3. Shopify Flow for Powerful Automation

Use Shopify Flow to automate:

  • Tagging high-value customers

  • Reordering inventory

  • Notifying teams of fraud risk

  • Creating VIP workflows

It’s drag-and-drop automation made for scaling stores.


4. Multiple Store Management

Run 10+ Shopify stores under one account — great for:

  • International stores

  • B2B vs B2C separation

  • Product-line segmentation

Plus includes Shopify Markets features for easy global expansion.


5. Exclusive Access to B2B on Shopify

If you're a wholesale or B2B seller, Shopify Plus gives you:

  • Custom company profiles

  • Tiered pricing

  • Net payment terms

  • Self-serve portals for bulk buyers


6. Priority Support & Launch Engineers

  • 24/7 dedicated Plus support

  • Access to Launch Engineers for setup, migration, and custom builds

  • Faster response times for critical issues


💡 When Shopify Plus Is Worth It

Shopify Plus is ideal if:

  • Your revenue exceeds $1M+ annually

  • You want checkout customization

  • You're expanding globally

  • You need to manage multiple stores

  • You want to automate high-volume workflows

  • You're moving into wholesale/B2B


🔍 When Shopify Plus May Not Be Necessary

Stick with Advanced Shopify if:

  • You’re still testing product-market fit

  • You don’t need custom checkout

  • Your team is small and lean

  • You're not selling internationally or B2B (yet)

You can always upgrade later.


🚀 RootSyntax Recommendation

We’ve helped brands migrate to Shopify Plus, customize their checkout, and set up scalable operations using Flow, Scripts, and API integrations.

If your team is wasting time on manual tasks, dealing with checkout limitations, or struggling with global expansion — Plus pays for itself.


✅ Want to know if Shopify Plus is right for your brand?

👉 Book a free Shopify Plus consultation with RootSyntax

Back to blog