Can I Offer Custom Product Bundles Without an App on Shopify?

Can I Offer Custom Product Bundles Without an App on Shopify?

 

Offering product bundles is a powerful way to boost your average order value and improve customer experience. But if you're asking:
"Can I offer custom product bundles without an app on Shopify?"
The answer is: Yes – with a few manual strategies and some creativity.

In this guide, we’ll show you how to:

  • Offer bundled products in Shopify natively

  • Set up manual bundles without an app

  • Highlight limitations and alternatives

  • Share pro tips for increasing conversions with bundles


🚫 What Shopify Doesn’t Offer by Default

Shopify doesn't provide a built-in “bundle builder” feature.
You won’t find native support for:

  • Bundle pricing (auto discounts across products)

  • Mix-and-match product selection

  • Inventory syncing across bundled items

However, there are workarounds that let you bundle products manually, without paying for third-party apps.


✅ 3 Ways to Create Custom Product Bundles on Shopify (Without an App)


🔹 1. Create a “Bundle Product” Manually

The simplest way to create a bundle is to make it look like a single product.

Steps:

  1. Go to Products > Add product

  2. Name it something like "Skincare Essentials Bundle"

  3. Add a product description that explains what's included

  4. Set a bundle price (discounted total)

  5. Upload an image showing the group of products

  6. Set the inventory for the bundle product separately

✅ Pros: Easy and visual
❌ Cons: Inventory won't sync with individual products


🔹 2. Use Variants to Offer Bundle Options

If your bundle contains different sizes or sets, you can use variants to present options.

Example:

Create a product called “Protein Pack” with variants like:

  • 2 Pack (Chocolate + Vanilla)

  • 3 Pack (Strawberry + Chocolate + Vanilla)

Each variant can have a different price and SKU.

✅ Pros: Built-in Shopify feature
❌ Cons: Not ideal for complex bundles with mix-and-match choices


🔹 3. Use Line Item Properties (for Developers)

Want to let customers choose what goes into a bundle?
Use line item properties to capture custom bundle choices.

How it works:

  • Create a form on the product page (e.g., dropdowns or checkboxes)

  • Let customers select options (e.g., Choose 3 out of 5 products)

  • These selections appear in the cart as line item properties

✅ Pros: Great for personalized or mix-and-match bundles
❌ Cons: Requires editing Liquid code
❌ Inventory is not auto-adjusted for individual products


💡 Bonus: Combine With Shopify’s Built-In Discounts

You can also encourage bundling using:

  • Buy X, Get Y discounts (under Discounts > Create Discount)

  • Automatic discounts based on cart quantity

  • Custom scripts (Shopify Plus only)

While these aren’t true “bundle” mechanics, they do help nudge bulk purchases without using apps.


🔍 Common Questions Answered

Q: Can I create a bundle that pulls from existing product inventory?

Not without using an app. Manual bundles treat the bundle as a separate product with separate inventory.

Q: Can customers customize their bundles on the frontend?

Only if you use line item properties (custom code) or offer variant combinations.

Q: Is it better to use an app for bundles?

If you want advanced features like inventory sync, mix-and-match UI, and dynamic pricing – yes, apps like Bundler, Bundle Bear, or PickyStory are worth it.


🚀 Final Thoughts: Custom Shopify Bundles Without an App

Yes, you can absolutely offer bundles without an app on Shopify.
It may take a bit more manual setup, but for small stores or one-off campaigns, it’s completely doable using:

  • A manually created bundle product

  • Smart use of variants

  • Liquid code for mix-and-match options


👨💻 Want Custom Bundles Built Into Your Shopify Theme?

At RootSyntax, we help Shopify merchants:

  • Create coded bundle selectors without apps

  • Customize product templates for mix-and-match

  • Improve upsell and AOV strategies

📩 Get in touch for custom Shopify bundle solutions.

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