Shopify B2B Features You Might Not Be Using – But Should

Shopify B2B Features You Might Not Be Using – But Should

🏷️ Meta Description:

Unlock the full potential of Shopify’s B2B features in 2025. Discover hidden tools and strategies for wholesalers, manufacturers, and enterprise sellers.

🧠 Introduction

Shopify has long been known as a DTC powerhouse, but in 2025, it’s becoming a serious contender in the B2B eCommerce space too. Whether you're a wholesaler, manufacturer, or distributor, Shopify offers robust tools tailored for B2B sales—but most merchants aren’t using them to their full potential.

This post uncovers the B2B features in Shopify you may be missing and how they can transform your operations.

🔐 1. Shopify Plus B2B Portal

If you're on Shopify Plus, you get access to powerful native B2B capabilities like:

  • Company profiles with multiple buyers

  • Custom price lists

  • Net payment terms (30, 60, 90 days)

  • Purchase order support

🛠️ Use case: Let wholesale customers log in, place bulk orders, and pay later—all within Shopify.

🛒 2. Customer-Specific Pricing

With price lists in Shopify Plus, you can assign different product prices to different customers or companies.

💡 Tip: Create volume-based pricing tiers or VIP customer rates.

🔄 Apps like Wholesale Pricing Discount or Bold Custom Pricing offer similar features if you're not on Plus.

🔁 3. Easy Reorder Capabilities

B2B buyers love efficiency. Allow logged-in customers to:

  • Reorder previous purchases with one click

  • View order history

  • Auto-fill large bulk order forms

🔧 Use apps like Reorder Master or custom logic in your customer dashboard.

🧾 4. Draft Orders for B2B Sales

Draft Orders let you:

  • Manually create B2B orders

  • Apply custom discounts or pricing

  • Send invoices to clients for payment

🧠 Perfect for negotiated deals or one-off bulk orders.

🌍 5. Multilingual, Multi-Currency Support

If you serve B2B clients globally, Shopify supports:

  • Multiple storefronts or domains

  • Different currencies with automatic conversion

  • Language-specific content for localization

📦 Works great with global distribution models.

💳 6. Flexible Payment Terms

With Shopify Plus:

  • Set net payment terms (Net 15, Net 30, Net 60)

  • Automate invoicing and reminders

  • Sync payments with accounting tools (QuickBooks, Xero)

🔌 Pro Tip: Integrate with tools like AR Automation or Accounting plugins for smoother backend ops.

🏗️ 7. Custom Checkout Experiences

Using Shopify Functions or Checkout Extensibility, you can:

  • Tailor checkout fields for B2B clients

  • Add tax-exempt logic

  • Include purchase order fields

📈 Improves B2B UX and reduces friction in large orders.

📦 8. Private Product Catalogs

Keep certain products visible only to B2B customers after login.

🔐 Use Locksmith or Wholesale Lock Manager to restrict access based on customer tags.

💼 Final Thoughts

Shopify in 2025 is no longer just for DTC brands. Its expanding B2B toolkit allows you to scale wholesale operations, streamline invoicing, and serve enterprise buyers more efficiently.

If you’re not using these features, you’re leaving revenue and efficiency on the table.

📢 Want to Launch or Optimize Your B2B Shopify Store?

At RootSyntax, we help brands build powerful B2B eCommerce setups using Shopify and Shopify Plus. Whether you’re migrating from a legacy platform or upgrading your wholesale workflow—we’ve got you covered.

👉 Book a free B2B Shopify consultation today.

Back to blog

Leave a comment

Please note, comments need to be approved before they are published.